Flex Comics is a fitness brand that grabs gym culture by the collar of parody and Hulk-smashes it into the worlds of comics, cinema, tv, music and all things geek.
The design request here was to create a demonically jacked Barbarian. He needed to be perched atop a mound of skulls and outfitted with a loaded barbell snapped into twin-spiked maces.
Deliverables / 2 Tees
Art Direction / Mike Harpin Design / Mike Harpin